Mr Boo Boo lives in the lap of luxury with his owner Pink Pearl and enjoys a charmed life eating gourmet dog food and watching his favourite show "The Real Housewives of Rainbow County." 

Being dyed pink and having a ribbon put into his coat doesn't do much for Mr Boo Boo's masculinity but he rather enjoys looking like a bitch. Problem is it makes him a prime target for gibes from his enemy, Scraggle. But that's okay because Mr Boo Boo likes a good fight!